Today I went on a walk with the doggie. Strangely, I was excited about the walk because of the new poo bags that I bought for him.
Originally, I wanted to take a picture with the poo bag (doing its poo bag duty) for this blog, but, ew. My "fur"-son gets lots of fiber.
I couldn't believe that I found poo bags with the Union Jack flag. I would have expected poo bags with the French flag, because we all know that people dislike the French.
But, the British flag? When I saw them at Marshall's, first it made me laugh. Then, it made me wonder why the British flag was the flag of choice for the poo bag marketers.
I think that flags are very powerful. I love when they're used in marketing, because people identify with flags. A recent blog post showed the creative way that the Canadian flag was used in the Wendy's logo in Canada.
Showing posts with label Flags are Powerful. Show all posts
Showing posts with label Flags are Powerful. Show all posts
Saturday, October 20, 2012
Friday, August 31, 2012
Wendy's Fast Food Restaurants
On a recent trip to Canada, I noticed that Wendy's fast food restaurants has altered their logo for the Canadian market.
The American logo for Wendy's looks like this:
There is a picture of red-haired Wendy with pigtails, above the written "Wendy's" logo.
In Canada, the logo had been slightly altered:
The American logo for Wendy's looks like this:
There is a picture of red-haired Wendy with pigtails, above the written "Wendy's" logo.
In Canada, the logo had been slightly altered:
The logo is almost the same, except for the maple leaf serving as the apostrophe in the word "Wendy's". The maple leaf indicates the Canadian flag, and thus, Canada.
I couldn't believe that I had never noticed this slight change before. My family has made numerous trips to Canada over the years, and this was the first time that I had noticed the difference in the logos.
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