Thursday, July 31, 2014

Do It for Denmark

A truly genius campaign from a Danish travel agency. They noticed a very low birthrate in Denmark, and the statistic that "Danes have 46% more sex on city holidays". So, they came up with this gem of an advertising campaign: "Do It for Denmark"


This campaign is one of  the reasons why I love and enjoy marketing so much. They have used humor and some facts to create a simple slogan that is hard to forget. Thank you Spies for creating this amazing campaign that will likely forever be on people's minds when they think of Denmark and its people.