The Islands

Every night for the past few weeks, when I've gotten home, I've noticed our neighbor's colorful Christmas lights. They're both from different Caribbean islands, so the bright colors always make me think of the marketing campaign from the Bahamas.

What I love about the marketing campaign is that it takes the map of the Islands of the Bahamas and morphs them into a colorful graphic. I have always been fond of flags and maps representing countries and people. They are both very powerful things for people to identify with.

It's represented in the last 10 seconds of the following video:

I can't think of any other marketing campaigns where the maps of the destinations are represented so well in the marketing campaigns. I will keep an eye out for them in the future.